How to Optimize Your Donation Program for Year-End Giving
Year-end is the make-or-break moment for fundraising. Donors are engaged, timelines are tight, and leaders need a channel that drives action without creating operational drag. Your Donation Program (DP) is built for exactly this window. A DP is not a single donate page. It’s a dynamic hub—a professional, comprehensive presence hosted on one of BrightLeaf … Read more